Planning: Artist Image

Introduction: This blog post will show the image that my group will have of our male and female artist in our music video.

The Image of our male and female artist:

Age: 19

Ethnicity: African-American

Physique: The artists will have a medium build physically.

Genre stereotype: The artists will rap and sing, as they are representing the genre of hip-hop and RnB. 

Costume: Clothing that connotes the street style. In other words, urban street wear. Snapback, tracksuit, hoodie etc.

Hair and make up: The hair of the female artist will be neat and stylish along with her clothing.

Body language and facial expression: For the male artist, the body language will be: Sloppy, lazy and carefree. As for his facial expressions it will include being laid back and being happy(in his imagination). As for the female artist, her body language will be seductive and caring. Her facial expression will be also seductive and happy like the male artist.

Representation in the video: The male artist will be represented as oblivious when he has his imagination of his dream girl. The female artist, will be represented as seductive and caring when she appears in the male's imagination.

Interactions with others in the video: The interactions the artist (male) will have with others will be non-existent as he will be oblivious to whatever is going on around him in his imagination. But he will have a lovely interaction with the female artist who is his imagination.

Traits of our artist according to our genre:
1). Imaginative
2). Unpredictable
3). Controversial
4). Unique
5). Oblivious

Moral values: Our artist will have values that are social. This will relate to the artists being distinctive, creative and a fantasist.

Media perceptions: The artists will be niche. Also, our artists use social media sites like twitter and Facebook etc. Also, the artists are likeable and they appeal to the audience even though they can be quite controversial with their drug taking which usually has a bad influence on fans. Our artists represent the idea of narrative escapism.



Relations to the theories:

Goodwin: Close up shots will be used this includes: Mid close up, extreme close up etc. This will help enhance the star image.

Mulvey-male gaze: The female artist there will have camera shots on her lips and close ups around her body showing male gaze.

Popular culture: There will be dancing and scenes that relate to drug taking.

Dyer-Star image: Our artists will be used as constructions as they will have a unique selling point in the video.

Hebdige- Subcultures: The audience will be active from viewing our music video as we are making it for them. Therefore there will be a niche appeal.

Two similar artists:

Vic Mensah: This rapper is stylish and artistic with his rapping and clothing he is really attractive which makes him marketable. Furthermore, he is a independent artist making him have a niche appeal. This relates to our male artist.

Tinashe: This is a artist that is really seductive with her looks as she is very attractive  and really flexible, due to the fact that she is a dancer as well as musician. Clearly, she relates to our female artist.

Conclusion: These are the images that are artists have and will clearly show in our music video.`